Design for Obama: Posters for Change
Nov 5, 2009 Biography, Image based, Politics and Society

Perhaps one of the most prominent images of the Obama campaign was the Obey poster that is now ingrained in everyones minds. Along with this was a growing trend to create images that represented a leader who is both powerful and in control but comes across as actually quite cool and approachable.
Finally America has a leader with a good image both in the US and abroad and he’s hopefully someone who can redirect the countries obviously troubled path. They want “change”.
So it comes as no surprise that the graphic design following this word and Obama’s image is intelligent, well formed and pretty funky too. Tashen shine when it comes to image based books and this one is no different. There’s a 176 page preview here where you’ll see the vast array of different styles and imagery occurring both before and after the election.
What’s interesting this time round is that everything from street styled graffiti to super cool illustration has been a part of the process. Graphic design has officially landed on the political platform and the fact it’s message is so strong and seen by so many puts it in to a new perspective.
Another great Tashen release.

November 6th, 2009 at 6:50 pm
I very much doubt any other presidential campaign in the next couple of decades will inspire the amount of creativity and enthusiasm Obama’s did. One of my favourite images in this book is the ‘Remote, Control’ one. Republics = Stop, Backwards, Repeat. Very clever, that.
November 6th, 2009 at 6:50 pm
*Republicans, not Republics, sorry.